Seyedeh Ozra Mirkazemi; Mohammad hassan Gholizadeh; Sahar Soheili pishkenari
Volume 2, Issue 2 , August 2015, , Pages 19-30
Abstract
The present study was an attempt to rank the fitness clubs of Rasht in terms of hygiene employing MCDM. This is a descriptive-comparative study; the data were collected contributing a researcher-made checklist including fifty-one hygiene factors using field research. The validity of the checklist was ...
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The present study was an attempt to rank the fitness clubs of Rasht in terms of hygiene employing MCDM. This is a descriptive-comparative study; the data were collected contributing a researcher-made checklist including fifty-one hygiene factors using field research. The validity of the checklist was approved by some experts (professors as well as the managers of fitness clubs). The sample is equal with the population due to the low level of overall size. Thus, forty-four clubs were analyzed. To analyze the data، the researcher used triangular methods: the operational research of Shannon Entropy to scale the factors along with TOPSIS to rank the clubs by EXCEL; The results indicated that in hygiene factor the highest rank goes to two clubs of A & A (Ci= 1) while the lowest with Ci= 0.05 goes to A, A33. Therefore, sport places are considered as a product that is offered to the customers and users. Ranking this sport product through MCDM can provide the opportunity for the customers to decide the best choice. Of the other implications is to remove the weak points either to improve or confirm the position of the product considering the given rank.
